By Hindustan Times
NEW DELHI, May 2 -- Punjabi rapper Yo Yo Honey Singh is now the most expensive pop artist in Bollywood. The Angreji Beat singer has charged R70 lakh for a song in a movie titled Mastaan, starring Naseerudin Shah and his younger son Vivaan. It's the biggest amount paid to a song artist in Bollywood till date.
Singh has turned hot property after shooting to fame along with his latest album, International Villager. Many tracks from the compilation are topping music lists comparable to world itunes and BBC Asian charts. The film's producer Sunil Bohra confirms that Honey Singh was roped in with a hefty fee.
"Honey has become a household name after International Villager. I instantly fell in love with the song (that Singh composed and he plans to add within the movie) once I heard it. Though he desired to launch that song as considered one of his own big hits, now, it's going to prove a game changer for my movie. I THINK R70 lakh is less for it ... I MIGHT have signed him for more if it was required," he says.
Bohra has decided to shoot two videos of the song ... one for the movie and the other, featuring Singh, for the promotions.
